ALA Annual 2018: Focusing Outreach & Assessment to Your Institution’s Strategic Goals

ALA badgeIf you are one of the tens of thousands of people attending ALA Annual 2018 in New Orleans next week, I hope you will join me and my colleagues for a presentation Sunday, June 24 at 1:00 pm in Morial Convention Center, room 393. We are hosting a panel session for ACRL entitled “We’re All in It Together: Focusing Outreach & Assessment to Your Institution’s Strategic Goals.” Here is the summary:

“Assessing, evaluating, and articulating the impact and value of library outreach work is a growing trend among academic librarians engaged in marketing and outreach. In order to assess and determine the effectiveness of this work, it is important to plan and align efforts with both library and campus strategic goals. Four academic librarians who are members of ACRL’s Library Marketing and Outreach Interest Group (LMOIG) and the ACRL University Libraries Section (ULS) Academic Outreach Committee (AOC) will share their experiences aligning their outreach efforts to institutional strategic goals. The panelists will also discuss their assessment methods in relation to these goals. Attendees will be able to ask questions and have time to identify organizational or institutional goals to align with future outreach, along with possible assessment approaches to implement at their own institutions.”

Hope to see you there!

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