A few of us at mpow have been talking about ways to put more “science” into library science, mostly in the context of using more robust research methods to study user behavior and assess library services. With that in mind, Lane Wilkinson’s recent post on using Bayesian inference to understand how users contextualize the credibility of an information source strikes me as a particularly useful thought experiment (if not an actual research agenda… which you should totally do, Lane!). There is one insight in particular that caught my attention:

“Values like credibility, reliability, or trustworthiness are not binary; they exist on a continuum between 0 and 100%. We need to stop asking ‘is this source reliable?’ and start asking ‘how reliable is this source given what it is reporting?'”

If there is one thing I could help our students to understand right now, this would be it. Perhaps simply framing the question of credibility in this way is enough to inspire them to be more critical of what they read via their everyday information consumption. One can hope.

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